Carnival Cruise Lines teamed up with snack food manufacturer Masterfoods USA, which produces M&Ms, Snickers and Skittles, for a Halloween promotion where guests sailing aboard the cruise line's Fun Ships can participate in costume contests, enjoy scary movies and ghost stories and go trick-or-treating.
The new "Frightfully Fun" promotion will be held on every "Fun Ship" cruise departing between October 9-31, 2006, according to Carnival's Halloween promotion press release.
"Halloween has always been a festive time aboard Carnival's ships and our new 'Frightfully Fun' promotion goes a step beyond traditional Halloween activities, providing guests of all ages with an exciting and creative way to celebrate this popular holiday, Fun Ship-style," said Bob Dickinson, Carnival president and CEO.
Crew members throughout the fleet will be dressed in costume, as well, and guests can have their photo taken with their favorite M&Ms Character.